A Natural Fit for

Innovation and Growth

Virginia’s New River Valley is a region where small town charm meets big opportunity

For those searching for a beautiful place to live and do business, Virginia’s New River Valley provides both a small-town atmosphere and an innovative, collaborative and business-friendly culture. It also offers a loyal, highly skilled, and educated workforce. With magnificent mountains, cutting-edge research, and exceptional arts, entertainment, and education — the region is, quite simply, “A Natural Fit”.

180,000+

people live in Virginia’s New River Valley

52,500+ 

higher ed student population in Virginia’s New River Valley

81,000+

job opportunities in Virginia’s New River Valley

6.3% 

below the national cost of living average

Pulaski County

New Sportsplex to Boost Pulaski County Tourism

Pulaski County, VA – Valley Business FRONT recently reported that Pulaski County is taking steps to become a top sports and entertainment destination in Virginia.

Live Here

When a community fits, you feel it. The scenery inspires, the people connect, and the work feels easy. The benefits of living here surround you. People choose to live and work in Virginia’s New River Valley, and it’s not hard to see why. It’s simply “A Natural Fit.”

Work Here

The NRV is where passion meets possibility. With a diverse range of industries and truly rewarding jobs, you can find your fit with us!

Do Business Here

Affordable, accessible, and innovative – the NRV is where businesses can flourish. Our talented workforce is ready to welcome you. Major industries include: